Flow Assistant setup guide

A practical launch guide with real setup examples.

Clients do the actual setup inside Flow Assistant. This page shows what each feature needs, where it lives in the app, and what good example data looks like.

Example workspace
BrightSmile Dental Studio
name
BrightSmile Dental Studio
website
https://brightsmile.example
area
Manchester city centre and Salford
hours
Mon-Fri 8:30am-6pm, Saturday 9am-1pm
tone
Warm, calm, professional, and reassuring

What clients configure

Business details, services, FAQs, widget prompts, pipeline stages, users, and channel connections.

What happens automatically

New leads create CRM records, owner/admin email alerts, source labels, and follow-up context.

What good looks like

A visitor asks a question, the assistant qualifies them, a lead appears, and the team knows the next step.

Example lead capture flow

Visitor
Hi, I'm interested in Invisalign. Do you offer payment plans?
Flow Assistant
Yes, BrightSmile offers Invisalign consultations and can discuss payment options after checking your case. What is your name and the best email to send next steps?
Visitor
Emma Roberts, emma@example.com. I'm based in Salford.
Flow Assistant
Thanks Emma. I've passed this to the team as an Invisalign enquiry for Salford. They'll follow up with consultation availability.
Feature 1

Business Profile

This tells the assistant who the business is, where it operates, and how it should sound.

Where to set it up
Client dashboard > Assistant > Studio > Business profile
Example data
Business name
BrightSmile Dental Studio
Website
https://brightsmile.example
Service area
Manchester city centre and Salford
Opening hours
Mon-Fri 8:30am-6pm, Saturday 9am-1pm
Tone
Warm, calm, professional, and reassuring

Add the business name exactly as customers know it.

Add service areas and opening hours so the assistant can answer availability questions.

Choose a tone that matches the business: friendly, premium, clinical, direct, or relaxed.

Feature 2

Services

Services turn vague enquiries into qualified leads with the right next step.

Where to set it up
Client dashboard > Assistant > Studio > Services
Example data
Core services
Dental implants, Invisalign, emergency appointments, hygiene visits
Qualification questions
Preferred treatment, urgency, postcode, ideal appointment day, phone/email
Next action
Create lead, suggest consultation, notify owner

Start with the top five services customers ask about most.

Add the minimum questions needed before the team can respond usefully.

Define what happens after capture: lead only, booking prompt, quote request, or manual handoff.

Feature 3

FAQs

FAQs stop the assistant from guessing and help it answer repeat questions consistently.

Where to set it up
Client dashboard > Assistant > Knowledge
Example data
Pricing
Implant consultations start from GBP 95. Full pricing is confirmed after consultation.
Availability
Emergency appointments are usually available same day when booked before 11am.
Limits
Do not diagnose dental issues or promise treatment outcomes.

Add pricing rules, cancellation policy, service limits, guarantees, and booking requirements.

Upload or paste source material from website pages, PDFs, service menus, and policy documents.

Add clear boundaries for regulated or sensitive answers.

Feature 4

Website Widget

The widget is the front door. It should make the next action obvious in one click.

Where to set it up
Client dashboard > Connections > Website
Example data
Welcome message
Hi, I can help with appointments, treatment questions, and prices.
Quick prompts
Book a consultation, Ask about Invisalign, Emergency appointment, Pricing
Brand
White background, orange action button, rounded launcher

Install the widget snippet on the client website.

Use quick prompts that match high-intent enquiries.

Send a test enquiry and confirm it appears as a lead in Flow Assistant.

Feature 5

Pipeline Stages

Pipeline stages keep the team clear on what has happened and what needs doing next.

Where to set it up
Client dashboard > CRM Pipeline
Example data
Stages
New, Qualified, Consultation booked, Quote sent, Won, Lost
Default task
Follow up new leads within 1 business hour
Won trigger
Notify team and mark delivery/booking next steps

Keep stages simple enough for daily use.

Make the first stage actionable: every new lead needs an owner or next task.

Use follow-up tasks to stop good enquiries going cold.

Feature 6

Notifications

Every new lead should reach the right person without relying on someone checking the dashboard.

Where to set it up
Client dashboard > Team and Profile
Example data
Owner alert
owner@brightsmile.example receives every new lead email
Admin alert
practice.manager@brightsmile.example receives owner/admin notifications
Lead email
Includes lead name, source, phone, email, status, service, and notes

Confirm the client contact email is correct.

Add active owner/admin users who should receive new lead alerts.

Test by creating a manual lead and checking the notification email.

Feature 7

Team Users

Team access decides who can manage leads, billing, setup, and daily follow-up.

Where to set it up
Client dashboard > Team
Example data
Owner
sarah@brightsmile.example
Admin
manager@brightsmile.example
Member
reception@brightsmile.example

Use owner for the main decision-maker and billing contact.

Use admin for managers who need setup and pipeline control.

Use member for day-to-day users who mainly handle conversations and tasks.

Feature 8

Meta Readiness

Facebook and Instagram need Meta permissions, Page admin access, and a linked professional account.

Where to set it up
Client dashboard > Connections > Facebook / Instagram
Example data
Facebook Page
BrightSmile Dental Studio
Instagram
@brightsmile_manchester, professional account linked to the Page
Temporary review workaround
Client added as Meta app tester until app review is approved

Confirm the client has admin access to the Facebook Page.

Confirm Instagram is a professional account linked to that Page.

If Meta app review is pending, add the client as an app tester before trying to connect.

Use this guide before onboarding calls.

It gives the client a concrete picture of what Flow Assistant needs, while the actual work stays inside the app where it belongs.

Start setup in the app